Ryan Sheckler

Hate him or Love him, the Shexxx skateboarding's coverboy for the new millenium.

Ryan shot into the limelight thanks to his skills as a little squirt. In a sugar-coated weird way, the half-pint size kid grabbed the attention of the masses. In a cleverly orchestrated collaboration with World (a long shot from it's initial concept World industries), Shexxx hit the mainstream and started his road to glory by collecting trophys and medals at all the major Extreme events.

Sheckler is a money machine, so ego and advice from family members and fellow professionals now see Shexxx living a comfortable life that generates more hate and envy among the core element of skateboarding.

In any case, Shexxx definitely has the skills to pay the bills, and is laughing all the way to the bank.